Welcome to the Best In Show Grooming Salon blog...going forward, I'll refer to our name as "Best In Show". Call me lazy, but the shortened version is easier to say and write.
So, why am I starting this blog and what do I want to accomplish with it? As a small business owner, I've been struggling with ways to connect with my customers through the internet. We have a website, a Google Places page, Twitter, Facebook, etc., however, none of these have been tremendously effective ways to communicate and interact with our clients.
Most sites are passive/one way means of communication or they require "followers" or "friends". Our Google Places page is probably the second most effective site for us, primarily because most people "google" anything they're searching for, including dog grooming services.
I would prefer to communicate with my customers through my website, and drive more traffic to it. Hence, the blog. However, not only do I want to use this blog to notify customers about new service offerings, new products, or specials, but I want to use it to educate our customers (for those who need educating :)) on better pet ownership, the importance of good nutrition, proper hair care, and anything else that will make owning a cat or dog a wonderful experience.
I'm not a "techie" person, nor am I a professional writer, so this will be an interesting experience, at least for me. Hopefully, you will find it useful, engaging and will join in the conversation.
Best In Show Grooming Salon